AI Shelf Index · 2026 holiday shopping season

MJWW AI shopping shelf share

🏃 Fitness & Outdoor · 🇬🇧 UK · updated 12 Oct 2026

Standing

Outside top 40

was #40 · Fitness & Outdoor · UK

#40 outside top 40

Shelf-share

—

last measured 0.2%

0.6% outside top 40

Sentiment

100%

positive when AI last named it

MJWW is outside the top 40 we publish for UK fitness & outdoor this reading. It is still sold, and AI may still name it below that band.

Who's on the fitness & outdoor shelf

1 Gymshark
5.9%
2 Sweaty Betty
5.8%
3 Brooks
5.8%
4 Adanola
5.5%
5 HOKA
5.4%
6 WalkingPad
4.3%

What AI said about MJWW

From the last reading that named MJWW on this shelf.

Sentiment

100% positive · no negative mentions

Price framing

framed budget

100% budget

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with MJWW.