AI Shelf Index · 2026 holiday shopping season

MJWW AI shopping shelf share

🏃 Fitness & Outdoor · 🇨🇦 CA · updated 12 Oct 2026

Standing

Outside top 40

was #31 · Fitness & Outdoor · CA

#18 outside top 40

Shelf-share

—

last measured 0.7%

0.5% outside top 40

Sentiment

100%

positive when AI last named it

MJWW is outside the top 40 we publish for CA fitness & outdoor this reading. It is still sold, and AI may still name it below that band.

Who's on the fitness & outdoor shelf

1 Lululemon
11.9%
2 HOKA
5.9%
3 NordicTrack
4.8%
4 Asics
4.3%
5 UREVO
3.5%
6 Brooks
3.4%

What AI said about MJWW

From the last reading that named MJWW on this shelf.

Sentiment

100% positive · no negative mentions

Price framing

framed budget

100% budget

Shelved alongside

Brands the engines recommend in the same answers as MJWW.

MERACH

KASSADIN

DeerRun

XTERRA Fitness

Sunny Health & Fitness

Costway

How to read this

Bar is how often that brand is recommended in the same answer as MJWW, relative to the rest.

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with MJWW.