AI Shelf Index · 2026 holiday shopping season
Girlfriend Collective AI shopping shelf share
🏃 Fitness & Outdoor · 🇺🇸 US · updated 12 Oct 2026
Standing
#38
Fitness & Outdoor · US
Shelf-share
0.3%
of US answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the fitness & outdoor shelf
Brooks
9.8%
HOKA
9.4%
Lululemon
8.6%
WalkingPad
8.6%
UREVO
3.9%
Alo Yoga
3.5%
Girlfriend Collective
0.3%
The shoppers Girlfriend Collective wins
The same answers, sliced by the shopper the question implies — where Girlfriend Collective ranks best.
Where Girlfriend Collective wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
#31
0.3%
Comparison
#33
0.3%
Validation
#54
0.1%
Purchase
#43
0.2%
Where the engines differ
What AI says about Girlfriend Collective
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed mid
100% mid
“Girlfriend Collective Fit & Aesthetic: Retro, matte, opaque, and incredibly inclusive sizing.”
Google AI Mode
“Girlfriend Collective Fit:** True compressive fit with a high-rise silhouette that hugs the waist securely—great for staying in place during lifting sessions.”
Google AI Mode
“Girlfriend Collective Inclusive, modern, matte-finish compression fit with great color palettes.”
Google AI Mode
“Black Friday / Thanksgiving Weekend: This is the absolute best time to stock up on Lululemon and Girlfriend Collective , as they drop major seasonal markdowns or sitewide percentage discounts.”
Google AI Mode
Products AI names
The specific Girlfriend Collective items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Girlfriend Collective.
How to read this
Bar is how often that brand is recommended in the same answer as Girlfriend Collective, relative to the rest.
Girlfriend Collective on other shelves
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Girlfriend Collective.