AI Shelf Index · 2026 holiday shopping season
FitRx AI shopping shelf share
🏃 Fitness & Outdoor · 🇺🇸 US · updated 12 Oct 2026
Standing
#23
Fitness & Outdoor · US
Shelf-share
0.6%
of US answers
Sentiment
89%
positive
No week-to-week change larger than the variation between readings.
Who's on the fitness & outdoor shelf
Brooks
9.8%
HOKA
9.4%
Lululemon
8.6%
WalkingPad
8.6%
UREVO
3.9%
Alo Yoga
3.5%
FitRx
0.6%
The shoppers FitRx wins
The same answers, sliced by the shopper the question implies — where FitRx ranks best.
Where FitRx wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#29
0.4%
Research
#16
0.8%
Comparison
—
not surfaced
Validation
#11
1.9%
Purchase
#40
0.3%
Where the engines differ
What AI says about FitRx
Observed from the answers themselves — not a score.
Sentiment
89% positive · no negative mentions
Price framing
framed budget
67% budget, 33% mid
“Adjustable dumbbell — best for progressive strength training FitRx SmartBell Adjustable Dumbbell $109.00 Walmart listing price at time of search - Adjustable weight replaces several fixed dumbbells.”
ChatGPT
“My pick: FitRx SmartBell Adjustable Dumbbells for a lower-cost option, or a set that adjusts to 50 lb or more per dumbbell if you want room to progress.”
ChatGPT
Products AI names
The specific FitRx items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as FitRx.
How to read this
Bar is how often that brand is recommended in the same answer as FitRx, relative to the rest.
Slingso Managed Outcomes
How would FitRx grow its revenue from the AI Shopping Channel?
Schedule a call and we'll show you how — starting from the shelf you just saw. Or leave an email and we'll come to you. What Managed Outcomes covers →
Prefer email? Send a note.
Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with FitRx.