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AI Shelf Index · 2026 holiday shopping season

DeerRun AI shopping shelf share

🏃 Fitness & Outdoor · 🇨🇦 CA · updated 12 Oct 2026

Standing

#26

Fitness & Outdoor · CA

#12 #26

Shelf-share

1.0%

of CA answers

2.0% 1.0%

Sentiment

63%

positive

No week-to-week change larger than the variation between readings.

Who's on the fitness & outdoor shelf

Lululemon

11.9%

HOKA

5.9%

NordicTrack

4.8%

Asics

4.3%

UREVO

3.5%

Brooks

3.4%

⋯

DeerRun

1.0%

The shoppers DeerRun wins

The same answers, sliced by the shopper the question implies — where DeerRun ranks best.

The Desk Mover

The New Shopper

#28

Where DeerRun wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#64

0.2%

Research

#10

2.4%

Comparison

#21

1.1%

Validation

#51

0.3%

Purchase

#14

2.0%

Where the engines differ

ChatGPT

0.5%

Google AI Mode

1.9%

What AI says about DeerRun

Observed from the answers themselves — not a score.

Sentiment

63% positive · 6% negative

Price framing

framed budget

86% budget, 14% mid

“DeerRun Z10 Smart Walking Pad** : Perfect for small apartments or home offices where space is at a premium.”
Google AI Mode

“(WalkingPad CA) - DeerRun Q2 — ~$219 CAD: worth considering if incline matters; the current listing specifies 7% incline.”
ChatGPT

“DeerRun Q2 — ~C$199: tempting price, but I'd take UREVO for the modest premium.”
ChatGPT

“Other Reddit threads include complaints about DeerRun customer service and UREVO motor failures.”
ChatGPT

Products AI names

The specific DeerRun items the engines put in front of CA shoppers.

3-in-1 Incline Walking Pad 0.4%
2-in-1 Incline Walking Pad 0.2%
Q2 Urban Smart Walking Pad 0.1%
2-in-1 0.1%
2-in-1 Foldable Walking Pad with Handles 0.1%
walking pad 0.1%
2-in-1 Foldable Walking Pad / Treadmill 0.0%
Walking Pad with 6% Adjustable Incline and Handle Bar 0.0%

Shelved alongside

Brands the engines recommend in the same answers as DeerRun.

WalkingPad

UREVO

Sunny Health & Fitness

How to read this

Bar is how often that brand is recommended in the same answer as DeerRun, relative to the rest.

DeerRun on other shelves

🇺🇸 US Fitness & Outdoor · #14 🇬🇧 UK Fitness & Outdoor · # All markets →

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with DeerRun.