AI Shelf Index · 2026 holiday shopping season

Cenovis AI shopping shelf share

💊 Supplements · 🇦🇺 AU · updated 12 Oct 2026

Standing

#71

Supplements · AU

#19 outside top 40

Shelf-share

0.1%

of AU answers

0.3% 0.1%

Sentiment

71%

positive

No week-to-week change larger than the variation between readings.

Who's on the supplements shelf

1 Bulk Nutrients
17.7%
2 Swisse
9.2%
3 Blackmores
7.6%
4 Nutra Organics
5.6%
5 Musashi
3.3%
6 True Protein
2.7%
⋯
71 Cenovis
0.1%

The shoppers Cenovis wins

The same answers, sliced by the shopper the question implies — where Cenovis ranks best.

Where Cenovis wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#19

1.2%

Research

—

not surfaced

Comparison

#47

0.2%

Validation

#12

1.8%

Purchase

#76

0.0%

Where the engines differ

ChatGPT
0.9%
Google AI Mode
0.4%

What AI says about Cenovis

Observed from the answers themselves — not a score.

Sentiment

71% positive · no negative mentions

Price framing

framed budget

100% budget

“Budget Local Brands (Cenovis & Nature's Way)** — Often mentioned as reliable alternatives.”

Google AI Mode

“Budget Brands (Cenovis & Nature's Way)** \- Widely considered fine for basic needs because Australia has a strictly regulated therapeutic goods industry (TGA).”

Google AI Mode

“Cenovis & Nature’s Way (The Budget Picks):** Frequently recommended as solid, cost-effective alternatives.”

Google AI Mode

“My pick: Cenovis Hair, Skin & Nails Cenovis’s Hair, Skin & Nails formula is Australian Made and contains silica, vitamin C, zinc, biotin and manganese.”

ChatGPT

Products AI names

The specific Cenovis items the engines put in front of AU shoppers.

  • Multivitamin & Minerals 0.2%
  • Hair, Skin & Nails 0.2%
  • Vitamin D3 1000IU 0.0%
  • Vitamin D3 0.0%
  • Vitamin D3 1000IU 200 Tablets 0.0%

Shelved alongside

Brands the engines recommend in the same answers as Cenovis.

How to read this

Bar is how often that brand is recommended in the same answer as Cenovis, relative to the rest.

Slingso Managed Outcomes

How would Cenovis grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Cenovis.