AI Shelf Index · 2026 holiday shopping season
BulkSupplements AI shopping shelf share
💊 Supplements · 🇺🇸 US · updated 12 Oct 2026
Standing
#7
Supplements · US
Shelf-share
2.3%
of US answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the supplements shelf
Optimum Nutrition
8.3%
Thorne
6.4%
Nutricost
4.8%
Ritual
3.0%
Nature Made
2.8%
Transparent Labs
2.7%
BulkSupplements
2.3%
The shoppers BulkSupplements wins
The same answers, sliced by the shopper the question implies — where BulkSupplements ranks best.
Where BulkSupplements wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#9
1.5%
Research
#12
1.4%
Comparison
#32
0.2%
Validation
#22
0.5%
Purchase
#5
5.5%
Where the engines differ
What AI says about BulkSupplements
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed budget
95% budget, 5% mid
“Brand doesn't matter much as long as it's pure monohydrate—look for an NSF-certified or reputable bulk brand like Nutricost or BulkSupplements to save cash.”
Google AI Mode
“Garage Gym Reviews Budget Supplement Strategy for Muscle Gain Creatine Monohydrate: Skip expensive branded blends and buy plain, unflavored Nutricost Creatine Monohydrate or BulkSupplements Creatine Monohydrate** .”
Google AI Mode
“BulkSupplements Creatine Monohydrate:** Great price if you buy a larger bag, though no-frills and unflavored.”
Google AI Mode
“_BulkSupplements Creatine Monohydrate:_ BulkSupplements Creatine Monohydrate Powder is a reliable, no-frills, lab-tested, and budget-friendly bulk micronized powder if you want zero additives.”
Google AI Mode
Products AI names
The specific BulkSupplements items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as BulkSupplements.
How to read this
Bar is how often that brand is recommended in the same answer as BulkSupplements, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with BulkSupplements.