AI Shelf Index · 2026 holiday shopping season

Wacaco AI shopping shelf share

🍳 Kitchen · 🇦🇺 AU · updated 12 Oct 2026

Standing

#43

Kitchen · AU

#32 outside top 40

Shelf-share

0.3%

of AU answers

0.4% 0.3%

Sentiment

100%

positive

No week-to-week change larger than the variation between readings.

Who's on the kitchen shelf

1 Breville
18.7%
2 Ninja
18.3%
3 Philips
8.7%
4 Anko
5.1%
5 De'Longhi
3.7%
6 Weber
3.5%
⋯
43 Wacaco
0.3%

The shoppers Wacaco wins

The same answers, sliced by the shopper the question implies — where Wacaco ranks best.

Where Wacaco wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#19

0.7%

Research

—

not surfaced

Comparison

—

not surfaced

Validation

#47

0.1%

Purchase

#39

0.2%

Where the engines differ

ChatGPT
0.1%
Google AI Mode
0.3%

What AI says about Wacaco

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

Price framing

framed budget

100% budget

“(Flair Espresso) For a truly tiny, no-power backup, the Wacaco Picopresso is the one I'd pack.”

ChatGPT

“[Wacaco Picopresso]() $143.71 The Picopresso is particularly appealing if you're happy to make espresso manually.”

ChatGPT

“The Gold Standard Setup: AeroPress Go Plus or the Wacaco Minipresso GR2 .”

Google AI Mode

“If you crave a heavy crema and true espresso pressure (18 bars) without electrical draw, the hand-powered Wacaco Minipresso GR2 or Outin Nano (which heats its own water via a rechargeable battery) are bulletproof road...”

Google AI Mode

Products AI names

The specific Wacaco items the engines put in front of AU shoppers.

Shelved alongside

Brands the engines recommend in the same answers as Wacaco.

How to read this

Bar is how often that brand is recommended in the same answer as Wacaco, relative to the rest.

Slingso Managed Outcomes

How would Wacaco grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Wacaco.