AI Shelf Index · 2026 holiday shopping season
Province Apothecary AI shopping shelf share
🧴 Skincare · 🇨🇦 CA · updated 12 Oct 2026
Standing
#44
Skincare · CA
Shelf-share
0.3%
of CA answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the skincare shelf
Marcelle
10.3%
COSRX
9.0%
CeraVe
8.6%
La Roche-Posay
5.8%
Beauty of Joseon
5.4%
The Ordinary
5.1%
Province Apothecary
0.3%
The shoppers Province Apothecary wins
The same answers, sliced by the shopper the question implies — where Province Apothecary ranks best.
Where Province Apothecary wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#24
0.8%
Research
#46
0.1%
Comparison
#46
0.3%
Validation
#31
0.5%
Purchase
#86
0.0%
Where the engines differ
What AI says about Province Apothecary
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed premium
100% premium
“Province Apothecary** – Based in Toronto, this holistic brand hand-blends organic, plant-powered aromatherapy skincare using high-quality ingredients sourced locally and worldwide.”
Google AI Mode
“(Elle Canada) - Province Apothecary — Botanical, sensitive-skin-oriented Canadian brand.”
ChatGPT
“Sahajan, Graydon, Province Apothecary, Skinfix or a more targeted Canadian professional line such as Vivier could work, depending on whether she wants hydration, pigmentation care, mature-skin care, or sensitive-skin ...”
ChatGPT
“Province Apothecary — botanical luxury Province Apothecary is Canadian-made and specifically says its products are formulated for sensitive and problem skin.”
ChatGPT
Products AI names
The specific Province Apothecary items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Province Apothecary.
How to read this
Bar is how often that brand is recommended in the same answer as Province Apothecary, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Province Apothecary.