AI Shelf Index · 2026 holiday shopping season

ATTITUDE AI shopping shelf share

🧴 Skincare · 🇨🇦 CA · updated 12 Oct 2026

Standing

#17

Skincare · CA

#3 #17

Shelf-share

1.2%

of CA answers

5.5% 1.2%

Sentiment

96%

positive

No week-to-week change larger than the variation between readings.

Who's on the skincare shelf

1 Marcelle
10.3%
2 COSRX
9.0%
3 CeraVe
8.6%
4 La Roche-Posay
5.8%
5 Beauty of Joseon
5.4%
6 The Ordinary
5.1%
⋯
17 ATTITUDE
1.2%

The shoppers ATTITUDE wins

The same answers, sliced by the shopper the question implies — where ATTITUDE ranks best.

Where ATTITUDE wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#17

1.6%

Research

#10

2.1%

Comparison

#7

2.2%

Validation

#14

1.8%

Purchase

#17

1.4%

Where the engines differ

ChatGPT
2.0%
Google AI Mode
1.6%

What AI says about ATTITUDE

Observed from the answers themselves — not a score.

Sentiment

96% positive · no negative mentions

Price framing

framed mid

43% budget, 57% mid

“ATTITUDE's Oceanly Pro-Age Skincare Routine contains serum, face cream and eye cream and is made in Canada.”

ChatGPT

“For the 10-Year-Old: ATTITUDE (or a simple Routine) _Brand Vibe:_ Based in Québec, ATTITUDE is famously EWG-verified, hypoallergenic, plastic-free/eco-conscious, and completely gentle on young or sensitive skin.”

Google AI Mode

“ATTITUDE Leaves bar / Little Leaves Face & Body Cleanser: Super gentle, foaming or non-stripping, designed for kids' sensitive skin.”

Google AI Mode

“(Elle Canada) - ATTITUDE — Quebec-based and widely available in Canada, with fragrance-free options and family/kids products.”

ChatGPT

Products AI names

The specific ATTITUDE items the engines put in front of CA shoppers.

  • Unscented Night Cream 0.2%
  • Sensitive Skin Skincare Range 0.2%
  • Kids Mineral Sunscreen 0.1%
  • Kids Mineral Sunscreen SPF 30 0.1%
  • Little Leaves Body & Face Lotion 0.1%
  • Little Leaves Face & Body Cleanser 0.1%
  • Little Leaves Line 0.1%
  • Oceanly Phyto-Age Bundle 0.1%

Shelved alongside

Brands the engines recommend in the same answers as ATTITUDE.

How to read this

Bar is how often that brand is recommended in the same answer as ATTITUDE, relative to the rest.

Slingso Managed Outcomes

How would ATTITUDE grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with ATTITUDE.