AI Shelf Index · 2026 holiday shopping season
AOR AI shopping shelf share
💊 Supplements · 🇨🇦 CA · updated 12 Oct 2026
Standing
#18
Supplements · CA
Shelf-share
0.8%
of CA answers
Sentiment
88%
positive
No week-to-week change larger than the variation between readings.
Who's on the supplements shelf
Canadian Protein
9.1%
Jamieson
7.5%
Allmax Nutrition
4.2%
Webber Naturals
3.6%
Organika
3.5%
CanPrev
3.1%
AOR
0.8%
The shoppers AOR wins
The same answers, sliced by the shopper the question implies — where AOR ranks best.
Where AOR wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
#18
0.7%
Comparison
#20
1.0%
Validation
#9
2.1%
Purchase
#45
0.1%
Where the engines differ
What AI says about AOR
Observed from the answers themselves — not a score.
Sentiment
88% positive · no negative mentions
Price framing
framed premium
100% premium
“For Canadian brands, Reddit repeatedly mentions Organika, Bird&Be, Jamieson, New Roots, Landish, CanPrev, AOR, and Sproos.”
ChatGPT
“(Reddit) - Overall supplement companies: CanPrev and AOR are frequently cited for Canadian-made quality.”
ChatGPT
“If by “top Canadian supplement brands” you mean Canadian-owned brands with broad availability and established reputations, a useful comparison is CanPrev, Webber Naturals, Natural Factors, AOR, Progressive, and Sisu.”
ChatGPT
“More sophisticated mineral/herbal formulas: CanPrev or AOR.”
ChatGPT
Products AI names
The specific AOR items the engines put in front of CA shoppers.
Shelved alongside
Brands the engines recommend in the same answers as AOR.
How to read this
Bar is how often that brand is recommended in the same answer as AOR, relative to the rest.
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with AOR.