AI Shelf Index · 2026 holiday shopping season

Catan AI shopping shelf share

🧸 Toys · 🇨🇦 CA · updated 12 Oct 2026

Standing

#169

Toys · CA

#35 outside top 40

Shelf-share

0.0%

of CA answers

0.3% 0.0%

Sentiment

100%

positive

No week-to-week change larger than the variation between readings.

Who's on the toys shelf

1 LEGO
19.0%
2 Magna-Tiles
10.6%
3 POP MART
4.9%
4 Yoto
3.3%
5 Tonies
2.5%
6 Connetix Tiles
2.4%
⋯
169 Catan
0.0%

The shoppers Catan wins

The same answers, sliced by the shopper the question implies — where Catan ranks best.

Where Catan wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#71

0.1%

Research

#59

0.1%

Comparison

—

not surfaced

Validation

—

not surfaced

Purchase

—

not surfaced

Where the engines differ

ChatGPT
0.1%
Google AI Mode
0.0%

What AI says about Catan

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

Price framing

framed mid

100% mid

“Dune: Imperium — for the serious gamer If the recipient already owns Catan/Azul/Wingspan and wants something substantially deeper, look here.”

ChatGPT

“Catan — still popular, despite being old Yes, Catan is still a thing.”

ChatGPT

“As a rough example, the current results show Azul around C$34, Catan around C$57–60, Ticket to Ride around C$53, and Wingspan around C$80–90.”

ChatGPT

“Catan Junior / Catan-style strategy game — Great for family game nights; strategy games are particularly good at this age.”

ChatGPT

Products AI names

The specific Catan items the engines put in front of CA shoppers.

Shelved alongside

Brands the engines recommend in the same answers as Catan.

Ticket to Ride

Snap Circuits

Taba

Outset Media

Professor Noggin's

How to read this

Bar is how often that brand is recommended in the same answer as Catan, relative to the rest.

Slingso Managed Outcomes

How would Catan grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Catan.