AI Shelf Index · 2026 holiday shopping season
Casper AI shopping shelf share
🐾 Pet Supplies · 🇺🇸 US · updated 12 Oct 2026
Standing
#47
Pet Supplies · US
Shelf-share
0.2%
of US answers
Sentiment
50%
positive
No week-to-week change larger than the variation between readings.
Who's on the pet supplies shelf
Purina
18.4%
Hill's
7.5%
The Farmer's Dog
7.2%
Litter-Robot
5.3%
KONG
4.8%
Ollie
4.0%
Casper
0.2%
The shoppers Casper wins
The same answers, sliced by the shopper the question implies — where Casper ranks best.
Where Casper wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
—
not surfaced
Comparison
#14
1.5%
Validation
—
not surfaced
Purchase
—
not surfaced
Where the engines differ
What AI says about Casper
Observed from the answers themselves — not a score.
Sentiment
50% positive · no negative mentions
Price framing
framed mid
50% mid, 50% premium
“Casper Dog Bed Best For:** Pressure-relieving hybrid foam and stylish home integration.”
Google AI Mode
“| Detailed Breakdown of Top Picks Casper Dog Bed :** Engineered with pressure-relieving memory foam and supportive side walls that act as low pillows.”
Google AI Mode
“The Big Barker Original , Casper Dog Bed , and Bedsure Supportive Dog Couch are the top-rated orthopedic dog beds for senior dogs with arthritis, offering high-density foam support, low-profile entry, and washable cov...”
Google AI Mode
“Casper Dog Bed Pressure-relieving memory foam + support foam Supportive foam bolsters on sides to rest a sore head; easy entry.”
Google AI Mode
Products AI names
The specific Casper items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Casper.
How to read this
Bar is how often that brand is recommended in the same answer as Casper, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Casper.