AI Shelf Index · 2026 holiday shopping season
FurHaven AI shopping shelf share
🐾 Pet Supplies · 🇺🇸 US · updated 12 Oct 2026
Standing
#19
Pet Supplies · US
Shelf-share
0.7%
of US answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the pet supplies shelf
Purina
18.4%
Hill's
7.5%
The Farmer's Dog
7.2%
Litter-Robot
5.3%
KONG
4.8%
Ollie
4.0%
FurHaven
0.7%
The shoppers FurHaven wins
The same answers, sliced by the shopper the question implies — where FurHaven ranks best.
Where FurHaven wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#28
0.3%
Research
#20
0.5%
Comparison
#23
0.7%
Validation
#35
0.2%
Purchase
#11
1.6%
Where the engines differ
What AI says about FurHaven
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed budget
75% budget, 25% mid
“FurHaven L-shaped chaise — about $67.99 in one jumbo configuration, making it a relatively inexpensive way to get orthopedic support.”
ChatGPT
“A roughly $68–$100 FurHaven-type bed is already reasonably priced, and a comfortable bed can make an immediate difference.”
ChatGPT
“Orthopedic Bedding: Look for a high-density memory foam** orthopedic bed (brands like Big Barker or Furhaven offer great options on Chewy or Amazon ).”
Google AI Mode
“Furhaven Plush & Suede Orthopedic Sofa Bed Budget-Friendly Comfort:** Offers an egg-crate orthopedic foam base with L-shaped bolstered edges that give older dogs a sense of security and a place to rest their chin.”
Google AI Mode
Products AI names
The specific FurHaven items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as FurHaven.
How to read this
Bar is how often that brand is recommended in the same answer as FurHaven, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with FurHaven.