AI Shelf Index · 2026 holiday shopping season

Cancer Council Australia AI shopping shelf share

🧴 Skincare · 🇦🇺 AU · updated 12 Oct 2026

Standing

#56

Skincare · AU

#31 outside top 40

Shelf-share

0.2%

of AU answers

0.0% 0.2%

Sentiment

100%

positive

No week-to-week change larger than the variation between readings.

Who's on the skincare shelf

1 La Roche-Posay
14.5%
2 Cancer Council
13.5%
3 Beauty of Joseon
6.3%
4 Hamilton
5.7%
5 Ultra Violette
4.7%
6 CeraVe
4.0%
⋯
56 Cancer Council Australia
0.2%

The shoppers Cancer Council Australia wins

The same answers, sliced by the shopper the question implies — where Cancer Council Australia ranks best.

Where Cancer Council Australia wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#37

0.6%

Research

—

not surfaced

Comparison

—

not surfaced

Validation

—

not surfaced

Purchase

—

not surfaced

Where the engines differ

ChatGPT
0.2%
Google AI Mode
0.0%

What AI says about Cancer Council Australia

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

“<Link url={turn860008product1.product_page.uri} title="View product"/> For sunscreen guidance, Cancer Council Australia recommends SPF 50 or 50+, broad-spectrum, water-resistant sunscreen alongside clothing, hats and ...”

ChatGPT

Shelved alongside

Brands the engines recommend in the same answers as Cancer Council Australia.

How to read this

Bar is how often that brand is recommended in the same answer as Cancer Council Australia, relative to the rest.

Slingso Managed Outcomes

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Cancer Council Australia.