AI Shelf Index · 2026 holiday shopping season

Ankarsrum AI shopping shelf share

🍳 Kitchen · 🇨🇦 CA · updated 12 Oct 2026

Standing

#12

Kitchen · CA

#15 #12

Shelf-share

1.7%

of CA answers

1.8% 1.7%

Sentiment

100%

positive

No week-to-week change larger than the variation between readings.

Who's on the kitchen shelf

1 Ninja
16.3%
2 Breville
9.1%
3 Cosori
7.6%
4 De'Longhi
4.9%
5 Chefman
3.4%
6 Philips
3.3%
⋯
12 Ankarsrum
1.7%

The shoppers Ankarsrum wins

The same answers, sliced by the shopper the question implies — where Ankarsrum ranks best.

Where Ankarsrum wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

—

not surfaced

Research

—

not surfaced

Comparison

—

not surfaced

Validation

#3

8.1%

Purchase

—

not surfaced

Where the engines differ

ChatGPT
1.6%
Google AI Mode
1.6%

What AI says about Ankarsrum

Observed from the answers themselves — not a score.

Sentiment

100% positive · no negative mentions

Price framing

framed premium

100% premium

“If sourdough is the reason you're buying the mixer, rather than just one of many things you might bake, I'd spend the extra money and buy the Ankarsrum Assistent Original.”

ChatGPT

“[Ankarsrum Original AKM 6230]() $1,124.95 My pick: Ankarsrum Assistent Original It is unusually well suited to the kind of cooking you're describing: premium, durable, buy-it-once equipment, with bread as a serious us...”

ChatGPT

“7 L stainless-steel bowl: Ankarsrum says it handles up to 5 kg of dough and 1.5 L of dough liquid.”

ChatGPT

“Built for longevity: the current Assistent has been manufactured and assembled in Sweden since 1940, according to Ankarsrum.”

ChatGPT

Products AI names

The specific Ankarsrum items the engines put in front of CA shoppers.

Shelved alongside

Brands the engines recommend in the same answers as Ankarsrum.

How to read this

Bar is how often that brand is recommended in the same answer as Ankarsrum, relative to the rest.

Ankarsrum on other shelves

Slingso Managed Outcomes

How would Ankarsrum grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Ankarsrum.