AI Shelf Index · 2026 holiday shopping season
PetFusion AI shopping shelf share
🐾 Pet Supplies · 🇺🇸 US · updated 12 Oct 2026
Standing
#25
Pet Supplies · US
Shelf-share
0.5%
of US answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the pet supplies shelf
Purina
18.4%
Hill's
7.5%
The Farmer's Dog
7.2%
Litter-Robot
5.3%
KONG
4.8%
Ollie
4.0%
PetFusion
0.5%
The shoppers PetFusion wins
The same answers, sliced by the shopper the question implies — where PetFusion ranks best.
Where PetFusion wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#67
0.0%
Research
—
not surfaced
Comparison
#13
1.6%
Validation
#30
0.4%
Purchase
#66
0.3%
Where the engines differ
What AI says about PetFusion
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed mid
83% mid, 17% premium
“PetFusion Ultimate Memory Foam Dog Bed & Lounge** : Widely considered a gold standard for senior dogs.”
Google AI Mode
“PetFusion Ultimate Dog Bed & Lounge Solid Support:** Features a multi-layer memory foam base and supportive bolsters on the sides that double as a comfy headrest.”
Google AI Mode
“PetFusion Ultimate Orthopedic Memory Foam Lounge Best For:** Overall comfort with supportive bolsters.”
Google AI Mode
“Best value for most senior dogs: PetFusion Ultimate This is often the sweet spot: enough support without spending several hundred dollars.”
ChatGPT
Products AI names
The specific PetFusion items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as PetFusion.
How to read this
Bar is how often that brand is recommended in the same answer as PetFusion, relative to the rest.
PetFusion on other shelves
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with PetFusion.