AI Shelf Index · 2026 holiday shopping season
Ooni AI shopping shelf share
🍳 Kitchen · 🇦🇺 AU · updated 12 Oct 2026
Standing
#8
Kitchen · AU
Shelf-share
2.4%
of AU answers
Sentiment
100%
positive
No week-to-week change larger than the variation between readings.
Who's on the kitchen shelf
Breville
18.7%
Ninja
18.3%
Philips
8.7%
Anko
5.1%
De'Longhi
3.7%
Weber
3.5%
Ooni
2.4%
The shoppers Ooni wins
The same answers, sliced by the shopper the question implies — where Ooni ranks best.
Where Ooni wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
#4
6.4%
Research
#51
0.0%
Comparison
#6
5.1%
Validation
#25
0.4%
Purchase
#28
0.6%
Where the engines differ
What AI says about Ooni
Observed from the answers themselves — not a score.
Sentiment
100% positive · no negative mentions
Price framing
framed premium
48% mid, 52% premium
“🥇 Ooni Karu 2 Pro — my pick for you [Ooni Karu 2 Pro]() $1,099.89 This is the one I'd look at first.”
ChatGPT
“(Ooni ANZ) - Ooni currently advertises a 5-year warranty when registered, which is particularly relevant given that you're prioritising longevity.”
ChatGPT
“(Ooni ANZ) The big advantage for a family backyard is gas when you're entertaining, wood when you want the experience.”
ChatGPT
“Ooni Karu 2 Pro — Australian site If you'll regularly feed a crowd: Ooni Koda 2 Max The Koda 2 Max is a different proposition.”
ChatGPT
Products AI names
The specific Ooni items the engines put in front of AU shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Ooni.
How to read this
Bar is how often that brand is recommended in the same answer as Ooni, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Ooni.