AI Shelf Index · 2026 holiday shopping season

NutriCanine AI shopping shelf share

🐾 Pet Supplies · 🇨🇦 CA · updated 12 Oct 2026

Standing

#30

Pet Supplies · CA

#22 #30

Shelf-share

0.6%

of CA answers

1.0% 0.6%

Sentiment

89%

positive

No week-to-week change larger than the variation between readings.

Who's on the pet supplies shelf

1 Purina
9.1%
2 Open Farm
6.1%
3 Nutrience
5.3%
4 Royal Canin
5.2%
5 Litter-Robot
4.1%
6 Hill's
3.5%
⋯
30 NutriCanine
0.6%

The shoppers NutriCanine wins

The same answers, sliced by the shopper the question implies — where NutriCanine ranks best.

Where NutriCanine wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#19

1.2%

Research

#43

0.3%

Comparison

#26

1.0%

Validation

#22

1.1%

Purchase

#27

1.1%

Where the engines differ

ChatGPT
0.7%
Google AI Mode
1.2%

What AI says about NutriCanine

Observed from the answers themselves — not a score.

Sentiment

89% positive · no negative mentions

Price framing

framed mid

27% budget, 36% mid, 36% premium

“NutriCanine — best value play NutriCanine is particularly interesting for someone who wants to upgrade from kibble without suddenly spending a fortune.”

ChatGPT

“(NutriCanine) NutriCanine says it's Canadian, makes the meals in the Toronto area using ingredients sourced from local farmers within 100 km, and ships across Canada.”

ChatGPT

“NutriCanine 🥉 3.”

ChatGPT

“Open Farm — excellent, but slightly different proposition Open Farm is a Toronto-founded Canadian company, but I wouldn't describe its gently cooked food as the same type of personalized subscription experience as Kab...”

ChatGPT

Products AI names

The specific NutriCanine items the engines put in front of CA shoppers.

  • Gently Cooked Pork Recipe 0.3%
  • Gently Cooked Pork 0.1%
  • Topper Plan 0.1%
  • Vacuum-Sealed Fresh 0.1%
  • Fresh cooked meals and topper plans 0.0%
  • Fresh-food provider with cooked recipes 0.0%
  • Gently cooked fresh dog food subscription 0.0%
  • Gently cooked frozen dog food subscription 0.0%

Shelved alongside

Brands the engines recommend in the same answers as NutriCanine.

Smack Pet Food

Caledon Farms

FreshPup Farms

How to read this

Bar is how often that brand is recommended in the same answer as NutriCanine, relative to the rest.

Slingso Managed Outcomes

How would NutriCanine grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with NutriCanine.