AI Shelf Index · 2026 holiday shopping season
Nutribullet AI shopping shelf share
🍳 Kitchen · 🇺🇸 US · updated 12 Oct 2026
Standing
#33
Kitchen · US
Shelf-share
0.4%
of US answers
Sentiment
90%
positive
No week-to-week change larger than the variation between readings.
Who's on the kitchen shelf
Ninja
15.5%
Breville
11.1%
De'Longhi
6.1%
Cosori
5.1%
Instant Pot
4.4%
Ankarsrum
3.5%
Nutribullet
0.4%
The shoppers Nutribullet wins
The same answers, sliced by the shopper the question implies — where Nutribullet ranks best.
Where Nutribullet wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
—
not surfaced
Comparison
—
not surfaced
Validation
#6
5.3%
Purchase
—
not surfaced
Where the engines differ
What AI says about Nutribullet
Observed from the answers themselves — not a score.
Sentiment
90% positive · no negative mentions
Price framing
framed budget
70% budget, 30% mid
“The New York Times +3 Would you prefer a heavy-duty corded countertop personal blender like the Ninja Blendboss, or are you leaning toward a classic budget bullet like the Nutribullet?”
Google AI Mode
“(RTINGS.com) Bottom line: For your specific first-apartment setup, I'd get the nutribullet Ultra.”
ChatGPT
“🥇 My pick: NutriBullet Pro 900 [nutribullet Pro 32 oz.”
ChatGPT
“RTINGS currently rates the Pro 900 as the best nutribullet they've tested, particularly for handling fibrous ingredients smoothly.”
ChatGPT
Products AI names
The specific Nutribullet items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as Nutribullet.
How to read this
Bar is how often that brand is recommended in the same answer as Nutribullet, relative to the rest.
Nutribullet on other shelves
Slingso Managed Outcomes
How would Nutribullet grow its revenue from the AI Shopping Channel?
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Nutribullet.