AI Shelf Index · 2026 holiday shopping season

Drunk Elephant AI shopping shelf share

🧴 Skincare · 🇨🇦 CA · updated 12 Oct 2026

Standing

Outside top 40

was #31 · Skincare · CA

#31 outside top 40

Shelf-share

—

last measured 0.1%

0.3% outside top 40

Sentiment

50%

positive when AI last named it

Drunk Elephant is outside the top 40 we publish for CA skincare this reading. It is still sold, and AI may still name it below that band.

Who's on the skincare shelf

1 Marcelle
10.3%
2 COSRX
9.0%
3 CeraVe
8.6%
4 La Roche-Posay
5.8%
5 Beauty of Joseon
5.4%
6 The Ordinary
5.1%

What AI said about Drunk Elephant

From the last reading that named Drunk Elephant on this shelf.

Sentiment

50% positive · 25% negative

Price framing

framed premium

33% mid, 67% premium

Shelved alongside

Brands the engines recommend in the same answers as Drunk Elephant.

The Ordinary

LANEIGE

CeraVe

Paula's Choice

SkinCeuticals

Byoma

Kiehl's

Eminence Organic Skin Care

How to read this

Bar is how often that brand is recommended in the same answer as Drunk Elephant, relative to the rest.

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Drunk Elephant.