AI Shelf Index · 2026 holiday shopping season

Big Barker AI shopping shelf share

🐾 Pet Supplies · 🇨🇦 CA · updated 12 Oct 2026

Standing

#54

Pet Supplies · CA

#32 outside top 40

Shelf-share

0.3%

of CA answers

0.5% 0.3%

Sentiment

88%

positive

No week-to-week change larger than the variation between readings.

Who's on the pet supplies shelf

1 Purina
9.1%
2 Open Farm
6.1%
3 Nutrience
5.3%
4 Royal Canin
5.2%
5 Litter-Robot
4.1%
6 Hill's
3.5%
⋯
54 Big Barker
0.3%

The shoppers Big Barker wins

The same answers, sliced by the shopper the question implies — where Big Barker ranks best.

Where Big Barker wins the journey

Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.

Awareness

#62

0.1%

Research

#72

0.0%

Comparison

#24

1.0%

Validation

—

not surfaced

Purchase

—

not surfaced

Where the engines differ

ChatGPT
0.2%
Google AI Mode
0.3%

What AI says about Big Barker

Observed from the answers themselves — not a score.

Sentiment

88% positive · no negative mentions

Price framing

framed premium

100% premium

“Big Barker (Canadian Shipping/Retail partners) – While manufactured in the US, they are heavily trusted and widely shipped across Canada for large-breed senior dogs needing medical-grade foam that retains its shape fo...”

Google AI Mode

“Big Barker (Orthopedic/Headrest Beds):** While they are designed and engineered in the US, they are widely available across Canada.”

Google AI Mode

“If you're willing to buy American for maximum orthopedic foam support, Big Barker is worth considering, particularly for a large/heavy dog.”

ChatGPT

“Big Barker — I'd move this to #1 if your dog is a large/heavy breed**, because its very thick multi-layer foam construction is particularly impressive for big arthritic dogs.”

ChatGPT

Products AI names

The specific Big Barker items the engines put in front of CA shoppers.

  • 7" Orthopedic 0.1%
  • 7" 0.0%
  • 7-Inch Orthopedic Bed 0.0%
  • Original Orthopedic Bed 0.0%
  • Orthopedic Dog Beds 0.0%
  • Orthopedic/Headrest Beds 0.0%

Shelved alongside

Brands the engines recommend in the same answers as Big Barker.

How to read this

Bar is how often that brand is recommended in the same answer as Big Barker, relative to the rest.

Slingso Managed Outcomes

How would Big Barker grow its revenue from the AI Shopping Channel?

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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with Big Barker.