AI Shelf Index · 2026 holiday shopping season
RYSE AI shopping shelf share
💊 Supplements · 🇺🇸 US · updated 12 Oct 2026
Standing
#48
Supplements · US
Shelf-share
0.2%
of US answers
Sentiment
50%
positive
No week-to-week change larger than the variation between readings.
Who's on the supplements shelf
Optimum Nutrition
8.3%
Thorne
6.4%
Nutricost
4.8%
Ritual
3.0%
Nature Made
2.8%
Transparent Labs
2.7%
The shoppers RYSE wins
The same answers, sliced by the shopper the question implies — where RYSE ranks best.
Where RYSE wins the journey
Its rank at each phase of the shopping journey — from first awareness to the moment of purchase.
Awareness
—
not surfaced
Research
—
not surfaced
Comparison
—
not surfaced
Validation
—
not surfaced
Purchase
#25
0.5%
Where the engines differ
What AI says about RYSE
Observed from the answers themselves — not a score.
Sentiment
50% positive · no negative mentions
Price framing
framed mid
100% mid
“Walmart +1 Target:** Offers clearance selections on everyday brands like up&up™ whey starting as low as $25.99, plus single-serving packets (like RYSE and Premier Protein) if you want to sample flavors before buying a...”
Google AI Mode
“Target GNC & Vitamin Shoppe:** Frequently run in-store promotions such as buy-one-get-one 50% off or loyalty member discounts on house brands and top names like Optimum Nutrition and RYSE.”
Google AI Mode
“RYSE Loaded Protein Powder — about $39.99** sale price (regularly listed higher) at Target.”
ChatGPT
Products AI names
The specific RYSE items the engines put in front of US shoppers.
Shelved alongside
Brands the engines recommend in the same answers as RYSE.
How to read this
Bar is how often that brand is recommended in the same answer as RYSE, relative to the rest.
Slingso Managed Outcomes
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Holiday Shopping 2026 · reading updated 11 Oct. An independent measurement by Slingso; not affiliated with RYSE.