AI Shopping Readiness · India
kreo-tech.com
Verdict
Kreo lands in the Invisible quadrant on AI Behaviour, meaning that despite a strong off-site signal profile, the brand is almost entirely absent when AI assistants field gaming keyboard queries in India — a critical gap given that D1 carries 40% of the total weight and dragged the overall score to 39. The brand's D2 signal is genuinely impressive at 94/100, with verified review presence, active PR, editorial coverage, and creator content, suggesting the raw ingredients for AI visibility exist but are not yet being surfaced by the models. On the technical side, all major AI crawlers are permitted access, but the absence of JSON-LD structured data on both the homepage and product pages means AI systems cannot reliably parse product attributes, pricing, or brand identity from the site itself. The single highest-leverage move Kreo can make this week is deploying JSON-LD Product schema on the Swarm Black Purple keyboard PDP, which directly feeds the structured signals AI assistants use to recommend and cite specific products.
All major AI crawlers explicitly permitted
robots.txt allows GPTBot, ClaudeBot, PerplexityBot, Google-Extended, and four others — a complete AI-crawler access foundation scoring 100/100 in D3.
Exceptional off-site brand signal
D2 scores 94/100 with verified Trustpilot reviews, active PR in Business Standard and Tribune India, YouTube creator coverage, and Reddit and Quora community presence.
Shopify platform enables rapid commerce upgrades
The confirmed Shopify fingerprint means structured data, merchant feeds, and transactability improvements can be deployed quickly without platform re-architecture.
3 specific actions identified to improve Kreo's AI Shopping Readiness — including the highest-leverage change for your category. Each action is achievable in 1–2 weeks, with a measurable target.
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Dimension detail
Each dimension is independently scored 0–100. The overall score is a weighted average: D1×40% + D2×25% + D3×20% + D4×15%. Read more about the methodology →
We submitted each of these to ChatGPT and Google AI Mode using a real browser session, then extracted structured findings from each response. Per provider terms and brand-safety considerations, raw provider responses stay on our servers — only the synthesised findings appear above.
Brand & Category · 5
Hero Product · 5
Swarm Black Purple Wireless Gaming Keyboard
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